Accountants for online sellers

Accountants for online sellers & ecommerce

Selling on eBay, Etsy, Amazon, Vinted or your own store? Stock, platform fees, postage and the looming VAT threshold all need handling — and we do it, simply and cheaply.

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Selling online turns into a real business faster than most people notice — and the tax gets real with it. Stock and cost of goods, platform and payment fees, postage, and the fast-approaching £90k VAT threshold all need proper handling. And since platforms now report seller income to HMRC, staying on top of it isn't optional.

We keep online sellers straight: your income across every platform reconciled, cost of goods and fees claimed, the VAT threshold watched so it never ambushes you, and Self Assessment filed on time. Whether it's a side hustle on Vinted or a growing Shopify store, we scale the support to match.

How we help

Ecommerce tax, handled

Income across every platform reconciled — eBay, Etsy, Amazon, Vinted, Shopify
Stock, cost of goods & fees claimed correctly
The £90k VAT threshold watched — see our VAT cliff post
Platforms report to HMRC now — we keep you compliant
The £1,000 trading allowance used when it helps smaller sellers
Self Assessment & FreeAgent included, scaling as you grow

Why owners switch to us

Three things you get on day one

FreeAgent, included

Award-winning accounting software in every package — worth up to £330 a year. Invoicing, expenses, bank feeds and tax forecasts, with no separate subscription to pay.

About FreeAgent

Free business banking with Mettle

We've partnered with Mettle, by NatWest — a free business account built for the self-employed and small companies, with FSCS protection on eligible funds.

About Mettle

Funding when you need it

Our Swoop-powered funding portal matches you with loans, grants and finance from across the market — one search, real options, no obligation.

Explore funding

Questions

Asked all the time

Do I have to pay tax on what I sell online?

If you're trading (buying or making to sell) and your gross income tops £1,000 in a tax year, generally yes — you register for Self Assessment and declare it. Selling your own used belongings isn't trading and isn't taxable.

When do online sellers need to register for VAT?

Once taxable turnover passes £90,000 in a rolling 12 months. For growing ecommerce businesses this can arrive quickly, so we watch your rolling figure and plan the registration rather than letting it ambush you.

Does HMRC know about my online sales?

Increasingly, yes — platforms like eBay, Etsy and Vinted now report seller income to HMRC. Declaring it properly is far cheaper than a letter later, and we make it simple.